Website Redesign
Decision First Technologies
Client:
Decision First Technologies
www.decisionfirst.com
Decision First Technologies is a BI Strategy company based in Atlanta, GA. Working directly with the internal marketing team, we provided consulting, UX design, and development.
Project:
Website Redesign and Development
The Challenge:
Their previous website was built several years ago. To help position them as the leader in the BI space, we identified several problems that needed to be solved:
- An outdated design made them appear less professional than their competitors
- Website copy needed to reflect their current positioning
- The old site was built on an outdated CMS
- The site relied on Flash-based content without any fall back for mobile devices
- The site was non-responsive, causing a bad user experience on mobile
The Solution:
We worked with the DFT marketing team to deliver the new website, which included:
- Revised site map and wireframes
- Updated and targeted copy
- Complete redesign to improve user experience and the company’s standing in the BI space
- WordPress platform that allowed them to easily manage their content
- Responsive website for a great mobile experience